旅游管理专业英语

Lesson One
Text Evolution of Management
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Boeing Company
Terms
Synergy
Delphi Analysis
Profile
Henri Fayol
References
Lesson Two
Text Management： Functions and Skills
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Southwest Airlines
Terms
Management Control Systems
Organizational Environment
Profile
Robert Dickenson
References
Lesson Three
Text Decision Making
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Microsoft Corporation
Terms
Incentive Plans
Intellectual Property
Profile
Autobiography of Herbert A。 Simon
References
Lesson Four
Text Strategic Management
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Amazon。 com， Inc
Terms
Seven-S Framework
Mission Statement
Profile
Michael Eisner
References
Lesson Five
Text Leadership
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Greyhound Lines， Inc。
Terms
ERG Theory
Human Resources Management
Profile
Jack Welch， Jr
References
Lesson Six
Text Motivating for Performance
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Wal-Mart Stores， Inc。
Terms
Corporate Culture
Reward Systems
Profile
Walt Elias Disney
References
Lesson Seven
Text Interpersonal Communication
Notes
Vocabulary
Comprehension Questions
Discussion Questions
Exercises
Translation
Writing
Further Reading
Case Study of Dell Computer Corporation
Terms
Corporate Communication
Intercultural Communication
Profile
Sam Walton
References
Lesson Eight
Text Restaurant Management
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Lesson Nine
Lesson Ten
Lesson Eleven
Lesson Twelve
Lesson Thirteen
Lesson Fourteen
Lesson Fifteen