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商务英语应用文写作

商务英语应用文写作

定 价:¥16.00

作 者: 何维湘编著
出版社: 中山大学出版社
丛编项: 实用经贸英语丛书
标 签: 英语 写作 应用文

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ISBN: 9787306012401 出版时间: 1997-08-01 包装: 平装
开本: 20cm 页数: 292页 字数:  

内容简介

  本书是一本商务英语写作的参考指导书。主要根据英美出版的教材和书刊,介绍各类商务英语应用文的撰写方法,并配以实例和练习。全书共有九个单元,内容包括:绪论(商务写作的特点、基本写作技巧),业务信函(格式、结构、信封的写法),业务信函的策略,求职函和履历,个人业务信函,其他形式应用文,电报,电传和合同。本书可作为大专院校商务英语应用文写作课教材,也可供大学生、研究生、外资合资企业和涉外单位工作人员自学和参考。

作者简介

暂缺《商务英语应用文写作》作者简介

图书目录

Chapter One Introduction
 Section 1 Common Characteristics of Effective Business Writing
 Section 2 Basic Writing Skills
Chapter Two Business Letters
 Section 1 Business Letter Formats
 Section 2 Structural Parts of Business Letters
 Section 3 Addressing the Envelope
Chapter Three Strategies for Business Correspondence
 Section 1 Direct Pattern Outline for Good or Neutral News Letters
 Section 2 Indirect Pattern Outline for Bad News Letters
 Section 3 Persuasive Letters
Chapter Four Types of Business Letters
 Section 1 Letters of Requests, Inquiries and Replies
 Section 2 Status Inquiries
 Section 3 Order Letters and Acknowledgement Letters.
 Section 4 Payment and Shipment
 Section 5 Letters of Complaint, Claim and Adjustment
Chapter Five Application Letters and Resumes
 Section 1 Cover Letters
 Section 2 Resumes
Chapter Six Personal Letters in Business
 Section 1 Letters of Appreciation
 Section 2 Letters of Congratulations
 Section 3 Letters of Introduction
 Section 4 Letters of Invitation
 Section 5 Letters of Acceptance
 Section 6 Letters of Declination
 Section 7 Letters of Sympathy
 Section 8 Letters of Apology
 Section 9 Letters of Recommendation
Chapter Seven Other Forms of Business Communication.
 Section 1 Memorandums
 Section 2 Social Invitations
 Section 3 Notes
 Section 4 Notices
 Section 5 Agenda
 Section 6 Minutes
 Section 7 Reports and Proposals
 Section 8 Job Description
Chapter Eight Telegram, Telex and Fax
 Section 1 Telegram
 Section 3 The Fax
 Section 4 E-mail
Chapter Nine Oontraet

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