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大学外贸英语

大学外贸英语

定 价:¥17.00

作 者: 冯祥春编著
出版社: 对外贸易教育出版社
丛编项:
标 签: 对外贸易 英语

ISBN: 9787810005678 出版时间: 1991-01-01 包装: 精装
开本: 20cm 页数: 325 字数:  

内容简介

  《大学外贸英语》是为高等院校对外经贸专业学生编写的专业英语教材。本教材选题广泛,涉及到国际贸易、进出口实务、外贸商情、市场调研、销售学、主要国别和地区介绍、跨国公司、综合商社、国际金融、国际经济合作、国际技术转让和国际主要经贸组织等当代国际经济贸易的主要领域。课文和补充阅读材料均精选自英美等国有关对外经济贸易的专业书籍和英美主要商业报刊。这些文章具有较高的学术水平,材料新颖,语言规范生动,体裁多样,信息量大,知识性强。此教材的编写力求体现基础英语、专业英语和专业知识的三结合。全书共有18课,每课由课文、单词表、专业词汇表、句语及表达方式、课文注解、活用词、练习和补充阅读等8个部分组成。课文注解提供了有关专题的背景知识和语言要点介绍;练习形式活泼多样;活用词简明地介绍涉外经济专业英语中最常见的一些词的用法;补充阅读对提高阅读专业文章的能力,扩充专业词汇,扩大专业知识大有裨益。全书可供高等学校对外经贸专业二、三年级学生120课时教学之用。

作者简介

暂缺《大学外贸英语》作者简介

图书目录

    Lesson 1
    Text: International Trade
    Word Study: trade, import', export, advantage
    Additional Reading: Unique Problems in Interna
    tional Tpade
   Lesson 2
    Text: Import and Export
    Word Study: produce, order, offer, quote
    Additional Reading: Shipping, Insurance andCustoms
   Lesson 3
    Text: The Export Sales Contract
    Word Study: negotiate, contract, pay, ship
    Additional Reading: Incoterrhs
   Lesson 4
    Text: Letters of Credit
    Word Study: credit, confina, stipulate, deal
    Additional Reading; Successful.Entrepreneurs
   Lesson 5
    Text: Marketing
    Word Study: market, service, price, involve
    Additionat Reading: The Ten Most Common Mistakes of
    New-to-Export Firms
   Lesson 6
    Text: Trading Information
    Word Study: inform, value, comnut, cover
    Additional Reading: Trade News(Part One)
   Lesson 7
    Text: Firmer Sugar Ptice Expected
    Word Study: supper, demand, firm, stock
    Additional Reading: Trade News (Part Two)
   Lesson 8
    Text: China's Foreign Trade
    Word Study: business,interest, mnage,ost
    Additional Reading: Compensation Trade in China
   Lesson 9
    Text:Japan's Stumbling Giants
    Word Study:average, bid,transact, compete
    Additional Reading: Japanese Economy
   Lesson 10
    Text: Multinational Corporatton
    Word Study:charge,share,contribute, issue
    Additional Reading: ThirdWorld Powerhouses
   Lesson 11
    Text: The Balance of International Payments
    Word Study: balance, account, engage, consider
    Additional Reading: The Jeint International Ventine
   Lesson 12
    Text: Foreign Exchange Trading
    Word Study: exchange. convert, -worth, rate
    Additional Reading: The'SecuritiesExchange
   Lesson 13
    Text: The World Bank and the Internationa
    Monetary Fund
    Word Study: spread, concern prooeed,premium
    Additional Reading: What Does the World Bank Do?
   Lesson 14
    Text: An Overview of International Economics
    Word Study: economy, benefit, apply, pay
    Additional Reading: The Asia Pacific Basin
   Lesson 15
    Text: North-South Trade
    Word Study: vary, insure, clear, accept
    Additional Reading: International Technological Transfer
   Lesson 16
    Text: General Agreement on Tariffs and Trade
    Word Study: agree, limit, favour, claim
    Additional Reading: What Are Free Ports and Foreign-
    trade Zones?
    A Glossary of Foreign Economic Relations and Trade
   

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