序
Unit One Advertising
Passage 1 CUTTY SARK SCOTS WHISDY
Passage 2 世界之母工厂
Passage 3 The U.S. Pavilion
Passage 4 你害怕了吗?
Passage 5 Brand
Passage 6 广告
Passage 7 Advertising Media
Translation Skills
Unit Two Enterprises Description
Passage 1 Broadway
Passage 2 耐克
Passage 3 LVMH Advances in Slowing Market
Passage 4 西班牙机床制造商协会
Passage 5 Volvo Earnings Rise by Eleven Percent in First Quarter
Passage 6 富士
Passage 7 Americean Express Company
Translation Skills
Unit Three Describing the Products
Passage 1 Velo
Passage 2 意大利机床
Passage 3 Chinese Tea Unique Shop
Passage 4 全聚德
Passage 5 Germany Machine Tools
Passage 6 出口产品的展示与说明
Passage 7 Chinese Silk
Translation Skills
Unit Four Working Experiences and Job-hunting
Passage 1 Letter of Application for Position
Passage 2 个人履历
Passage 3 Sales Engineer
Passage 4 到百慕大去工作!
Passage 5 Recruiting Outside the Company
Passage 6 找工作
Translation Skills
Unit Five Businessmen and Inter-cultural Communication
Passage 1 The World's Most Unusual Workplace
Passage 2 前台经理
Passage 3 Change of Westerners
Passage 4 首席谈判
Passage 5 Good Manners,Good Business
Passage 6 共同实现理想
Translation Skills
Unit Six Economy
Passage 1 Government's Intervention
Passage 2 中国的国民经济
Passage 3 Global Economic Integration
Passage 4 上海的经济建设
Passage 5 What Is Economics?
Passage 6 合并和兼并浪潮
Passage 7 THe Welfare State
Translation Skills
Unit Seven International Trade
Unit Eight Finance and Securities
Unit Nine Marketing
Uint Ten Management and Transportation
Unit Eleven Law,Contract and Agreement
Unit Twelve Insurance and Arbitration
Unit Thirteen Tourism
Unit Fourteen Looking Ahead
参考文献