Unit 1 Elements of a Good Business Letter
1 What Is a Good Business Letter?
2 The Layout of a Business Letter
Exercises
Unit 2 Promotion Communications
1 What Is a Good Sales Letter?
2 Selling a Product
3 Selling a Service
Exercises
Unit 3 Request Letters
1 What Is an Effective Request Letter?
2 Requesting Detailed Information About an Advertised Product
3 Requesting Information About Availability of a Product
4 Requesting Information About an Advertised Service
5 Requesting Information About Discounts
Exercises
Unit 4 Response Letters
1 Responding to Requests for Detailed Information About
an Advertised Product
2 Responding to Requests for Information About an Advertised
Service
3 Responding to Requests for Information About the Availability
of a Product or Service
Exercises
Unit 5 Special Request Letters
1 Asking for an Appointment
2 Asking for Advice
3 Asking for Free Products
4 Requesting Reproduction Franchise for Commercial Use
Exercises
Unit 6 Responding to Special Request Letters
1 Responding to Requests for an Appointment
2 Responding to Requests for Advice
3 Responding to Requests for Free Products
4 Responding to Requests for Reproduction Privi,leges for
Commercial Use
Exercises
Unit 7 Letters from Customers to Suppliers (I)
1 Placing an Order
2 Canceling an Order
3 Thanking a Supplier for Service
4 Complaining About Unsatisfactory Services or Products
Exercises
Unit 8 Letters from Suppliers to Customers (II)
1 Informing a Customer About the Shipment of Goods
2 Informing a Customer That You Are Unable to Fill His Order
3 Thanking a Customer for an Order
4 Expressing Gratitude for Support
5 Explaining/Apologising for Problems
Exercises
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