Unit One
Text:An Invitation to Sociology
Reading Passage One:The Sound of Silence
Reading Passage Two:Structuralism in Anthropology:Claude Levi-Strauss
Unit Two
Text:The Analysis of Culture
Reading Passage One:Looking Backward at Cultural Studies
Reading Passage Two:The Influence of American Culture on Post-War Austria
Unit Three.
Text:Sign, Signified, Signifier
Reading Passage One:What Is Language?
Reading Passage Two:Language and Thought
Unit Four
Text:The Mass Media:What Is Newsworthy?
Reading Passage One:Electronic Newspapers
Reading Passage Two:Journalism Education Marked by Fragility
Unit Five
Text:The Sociological Imagination
Reading Passage One:Durkheim's Solution to Modemity's Riddle
Reading Passage Two:The Interactional Basis of Self and Other
Unit Six
Text:Constructing Cultural Metaphors
Reading Passage One:Shoring Up the West
Reading Passage Two:What Is Global Culture?
Unit Seven
Text:Language and Literature
Reading Passage One:The Whorfian Hypothesis
Reading Passage Two:Language as a Social Behavior
Unit Eight
Text:In All Fairness
Reading Passage One:The Pulitzer Prizes
Reading Passage Two:Public Sphere, Complex Citizenship and News.
Unit Nine
Text:Social Capital and America's Ills
Reading Passage One:Social Isolation Growing in US
Reading Passage Two:The Differences of Habermas's Ideas with Marx.
Unit Ten
Text:Postmodernism and the Pluralism of Value
Reading Passage One:Popular-Common Culture
Reading Passage Two:Globalization
Unit Eleven
Text:The Language Game
Reading Passage One:Language as Human Behavior
Reading Passage Two:The Relationship Between Language and Thought
Unit Twelve
Text:News Agencies and Cyberspace
Reading Passage One:Journalism and Moral Innocents
Reading Passage Two:The Sweet Sound of Conflict
Appendix Ⅰ Key to Exercises
Appendix Ⅱ Chinese Translation of the Texts
Appendix Ⅲ Glossary