Part Ⅰ Buasiness Environment
Chapter 1 Motivesand Functions of a Business
Chapter 2 Business Ethicsand Social Responsibility
Chapter 3 Assessing Economic Conditions
Chapter 4 Assessing Global Conditions
Part Ⅱ Starting a New Business
Chapter 5 Selecting a Form of Business Ownership
Chapter 6 Entrepreneurshipand Business Planning
Part Ⅲ Management
Chapter7 Managing Effectively
Chapter8 Organizational Structure
Chapter9 Improving Productivity and Quality
Part Ⅳ Managing Employees
Chapter 10 Motivating Employees
Chapter 11 Hiring, Training, and Evaluating Employees
Part Ⅴ Marketing
Chapter 12 Creating and Pricing Products
Chapter 13 Distributing Products
Chapter 14 Promoting Products
Part Ⅵ Financial Management
Chapter 15 Accounting and Financial Analysis