1 Promoting Activities Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section Ⅲ Maintaining a Sharp Eye Passage Ⅰ Promotion Methods Passage Ⅱ 10 Rules for Attending Exhibitions in China Section IV Trying Your Hand Section Ⅴ Having Some Fun 2 Company Profiles Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section Ⅲ Maintaining a Sharp Eye Passage Ⅰ Haier Culture，Haier Brand and Haier Idea Passage Ⅱ Everyone Has a Chance to Win Section IV Trying Your Hand Section Ⅴ Having Some Fun 3 Purchase and Payment Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section Ⅲ Maintaining a Sharp Eye Passage Ⅰ Who Is Using My Credit Card Today? Passage Ⅱ E-business Means Opportunities Section IV Trying Your Hand Section Ⅴ Having Some Fun 4 Training Across Cultures Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section III Maintaining a Sharp Eye Passage Ⅰ Cultural Stereotypes and Misunderstandings Passage Ⅱ Change，or Get Left Behind Section IV Trying Your Hand Section Ⅴ Having Some Fun 5 Brands and Advertisements Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section Ⅲ Maintaining a Sharp Eye Passage Ⅰ Elsie the Cow Passage Ⅱ Experiential Branding Section IV Trying Your Hand Section Ⅴ Having Some Fun 6 Sharing the Loss Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section Ⅲ Maintaining a Sharp Eye Passage Ⅰ Sharing Economic Losses Through Insurance Passage Ⅱ Be Careful with Your Policy Section IV Trying Your Hand Section Ⅴ Having Some Fun 7 Busy Agenda and Schedule Section Ⅰ Talking Face to Face Section II Being All Ears Section III Maintaining a Sharp Eye Passage Ⅰ A Survey Report on Owner－Managers in the UK Passage Ⅱ Michael Dell and His Business Section IV Trying Your Hand Section Ⅴ Having Some Fun 8 Thinking Global，Acting Local Section Ⅰ Talking Face to Face Section Ⅱ Being All Ears Section III Maintaining a Sharp Eye Passage Ⅰ Real WTO Challenges for China Passage Ⅱ Sustainability Section IV Trying Your Hand Section Ⅴ Having Some Fun NEW WORDS AND EXPRESSIONS VOCABULARY PHRASES
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