Unit 1 Receiving Guests
Typi al Dialogues
Useful Expressions
A Notes tocthe Dialogues
B Related Sentences
Cross Cultural Linksc
Personal Space and Touchc
Exer ises
Further Learning
Etiquette for Greeting & Send-off
Unit 2 Inquiry and Offer
Typical Dialogues Useful Expressions
A Notes to the Dialogues
B Related Semtences
Cross Cultural Links
Negotiating Style of Foreign
Partners
Exercises
Further Learning
Guidelines for Making Inquiries
Professionally
Unit 3 Bargain on Price
Bargain on Price
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
Ten Cultural Factors That
Influence the Negotiation
Process
Exercises
Further Learning
Guidelines for Making Offers & Counter-offers Professonally
Unit 4 Business Dinner
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
Eating Custom and Practice
Exercises
Further Learning
Dinner Party Etiquette
Unit 5 Payment
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
American Negotiating Style
Exercises
Further Learning
How to Avoid Conflicts in Negotiation
Unit 6 Packing
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
Color Preference & Difference in East and West Cultures
Exercises
Further Learning
The Basic Principles of Negotion
Unit 7 Commodity Inspection
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
Competition & Cooperation
Exercises
Further Learning
Practice of Commodity Inspection
Unit 8 Jcense Systemcand Quota
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
Self-Reliance
Exercises
Further Learning
Quota System
Unit 9 Insurance
Typical Dialogues
Useful Expressions
A Nores to the Dialoguse
B Related Sentences
Cross Cultural Links
……
Unit 10 Shipment
Unit 11 Signing the Contract
Unit 12 Business Tour
Unit 13 Claims and Settlements
Unit 14 Arbitration
Unit 15 Calling forca Bid
Unit 16 Trademarks and Patents
Unit 17 Joint Venture
Unit 18 Sole Ageny Appendix
参考文献