Chapter 1 Introduction: Approaching Sitcom Representation
1.1 Taking Sitcoms Seriously
1.2 Theoretical Framework
1.2.1 Televisual Text, Audience and Discourse
1.2.2 Theories of Comedy: Aristotle, Kant and Freud
1.2.3 Representations of Ethnicity
1.3 Methodology
1.4 Structure
1.5 Selection of Texts
Chapter 2 The Making of Sitcom
2.1 What is Sitcom?
2.2 Characteristics of Sitcom
2.3 Types of Siteom
2.3.1 Domestic and Non-domestic Sitcoms
2.3.2 Family and Workplace Sitcoms
2.3.3 Actcom, Domcom and Dramedy
2.4 Ideology in Sitcom
Chapter 3 Ethnicity in American Sitcoms from 1950s to
3.1 Colors in Siteom
3.1.1 1950s: Appearance of Colors
3.1.2 1960s: Dis-appearance of Colors
3.1.3 1970s : Return of Colors
3.1.4 1980s: Celebrating Color Black
3.2 Major Features of Representations in Siteoms
3.2.1 Domination of Whiteness
3.2.2 Black and White Binary
3.2.3 Negative Images
3.2.4 Ambivalence in Ethnic Discourse
3.3 Politics of Representation
3.3.1 Constructing Positive Images
3.3.2 (Cultural) Assimilation
3.3.3 Living with Differences
Chapter 4 Representing Ethnidty in Non-white American Sitcoms in the 1990s
4.1 The 1990s: A Different World?
4.1.1 General Social Political Context
4.1.2 Demographic Growth and Non-white Spending
4.1.3 Television Industry
4.2 Representations of Ethnicity in Non-white Sitcoms
4.2.1 Black Sitcoms
4.2.1.1 Commercial Networks Vying for the Market
4.2.1.2 Black's Presence and Portraits
4.2.1.3 Multiplicity/Diversity/Heterogeneity in Representing Blackness
4.2.2 Asian American Sitcoms
4.2.2.1 Asian Americans in the 1990s
4.2.2.2 Televisual Representations of Asian Americans
4.2.2.3 All-American Girl
4.2.3 Invisibility of Hispanic and Native American Sitcoms
Chapter 5 Representing "the Other" in White Sitcoms: A Quantitative Study of Seinfeld and Friends
5.1 Stories of the Whites: Plot Summary of Seinfeld and Friends
5.1.1 Seinfeld: A Show About Nothing
5.1.2 Friends : A Story of Friendship and More
5.2 Methodology
5.3 Categorization
5.3.1 Race
5.3.2 Gender
5.3.3 Profession
5.3.4 Class
5.3.5 Name and Articulation
5.3.6 Personal Relations
5.4 Results and Discussion
5.4.1 White Domination
5.4.2 Unbanlaced Presence Among Peoples of Color
5.4.3 Difference in Gender Casting
5.4.4 Wide Range of Professions
5.4.5 Middle Class Privileged
5.4.6 Unnamed and Inarticulated
5.4.7 Extensive Inter-racial Contact
Chapter 6 Representing "the Other" in White Sitcoms: A Qualitative Study of Seinfeld and Friends
6.1 White Skin Black Masks: Representations of Jewishness
6.2 Perfect "Bitch" : Women of Color
6.3 Winner or Loser: Colored Men
6.4 Witch Girl and Clown Boy: Colored Children
6.5 Normalcy, Stereotyping, and Racism
Chapter 7 Conclusion: Sitcom Situates Ethnidty
7.1 Knowledge Derived From the Study
7.2 Sitcom Situates Ethnicity
7.3 Implications for Future Sitcoms
7.4 Further Research
Bibliography
Appendix Ⅰ
Appendix Ⅱ
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