商务英语达人秘笈（高手篇）

第一篇 与客户沟通技巧篇
第一章 商品介绍Commodities Introduction
Unit 1 -般产品销售Sales of General Products
Unit 2 电脑销售Sales of Computers
Unit 3 汽车销售Sales of Automobiles
Unit 4 房屋销售租赁Sales and Tenancy of Real Estate
Unit 5 金融产品Financial Products
第二章 商务营销Marketing
Unit 1 营销调研Marketing Research
Unit 2 确立渠道Establish Distribution
Unit 3 商务促销Sales Promotion
Unit 4 实施销售Selling
第三章 商务谈判Negotiation
Unit 1 谈判全攻略General Negotiation
Unit 2 价格谈判Price Negotiation
Unit 3 包装谈判Packaging Negotiation
Unit 4 交货谈判Delivery Negotiation
Unit 5 租赁业务谈判Leasing Negotiation
Unit 6 折扣谈判Discount Negotiation
Unit 7 合同谈判Contract Negotiation
Unit 8 专利许可谈判Patent Licence Negotiation
第二篇 上下级沟通技巧篇
第一章 谈论工作Talking about Work
Unit 1 询问及描述工作情况Asking about and Describing Work
Unit 2 谈论对工作的满意或不满之处Satisfaction and Dissatisfaction about Work
Unit 3 谈论工作运行Talking about Work Operation
Unit 4 谈论职位差别Talking about Rank Differences
Unit 5 谈论团队合作Talking about Teamwork
Unit 6 谈论上司Talking about Boss
Unit 7 谈论同事Talking about Co-workers
第二章 加薪与晋升Asking for Raise or Promotion
Unit 1 要求加薪Asking for Raise
Unit 2 要求晋升Asking for Promotion
第三章 表扬与批评Compliment and Criticism
Unit 1 给予表扬Compliment
Unit 2 提出批评Criticism
第三篇 公司内部沟通技巧篇
第一章 会议开始Beginning of the Meeting
Unit 1 会前筹划Before the Meeting
Unit 2 会议议程Agenda
Unit 3 会议纪要Minutes
第二章 集体讨论Brainstorming
Unit 1 征提意见Inviting and Offering Opinions
Unit 2 交换意见Exchanging Opinions
Unit 3 质疑建议Questioning and Giving Proposal
Unit 4 敲定方案Planning Programs
第三章 会议总结Ending of the Meeting
Unit 1 选举表决Voting and Decision Making
Unit 2 归纳总结Summarizing and Ending
Unit 3 间休闭会Coffee Break and Ending
第四章 招聘竞聘Recruiting and Competition for the Post
Unit 1 招聘面试Job Interview
Unit 2 告知结果Informing the Results
Unit 3 同事自我介绍Self-introduction to Colleagues
Unit 4 竞聘演说Competition for Post
第四篇 商务纠纷应对篇
第一章 合同违约Breach of Contract
Unit 1 品质违约Quality Discrepancy
Unit 2 数量违约Quantity Discrepancy
Unit 3 付款违约Payment Discrepancy
Unit 4 交货期违约Delivery Time Discrepancy
第二章 解决争端Dispute Settlement
Unit 1 起因调查Sorting out Problems
Unit 2 应对策略Handling Strategy
Unit 3 解决办法Finding Solutions
Unit 4 应对不同的客户Dealing with Different Clients
第三章 劳资纠纷Labor－Management Dispute
Unit 1 薪金纠纷Salary Dispute
Unit 2 终止聘用Termination of Employment
Unit 3 要求休假与工伤赔付Asking for Vacation and Industrial Injury Benefit
Unit 4 性别歧视Gender Discrimination
第四章 应对索赔Settling Claims
Unit 1 提出索赔Lodging Claims
Unit 2 接受索赔Accepting Claims
Unit 3 拒绝索赔Dismissing Calms
第五章 保险理赔Settlement of Claims by Insurance Corporation
Unit 1 要求理赔Claiming for Settlement
Unit 2 同意理赔Promising the Settlement
Unit 3 拒绝理赔Refusing to Settle the Claim
第六章 申请仲裁Arbitration
Unit 1 仲裁事由Reasons of Arbitration
Unit 2 提请仲裁Resoling to Arbitration
Unit 3 受理仲裁Processing of Arbitration
第七章 法律诉讼Litigation
Unit 1 合同与协议Contract and Agreement
Unit 2 破产与债务Bankruptcy and．Liability
Unit 3 消费者权益Consumer Rights
Unit 4 知识产权Intellectual Property
Unit 5 仲裁Arbitration
第五篇 商务口语礼仪篇
第一章 商务着装Dressing for Business
Unit 1 办公着装Dressing for Business
Unit 2 商务报告着装Dressing for Business Presentation
Unit 3 面试着装Dressing for Interview
Unit 4 商务晚会着装Dressing for Corporate Event
Unit 5 商务服饰搭配技巧Tips on Dressing for Business
第二章 文化差异Cultural Differences
Unit 1 称呼差异Addressing Differences
Unit 2 拜访习俗Visiting Customs
Unit 3 送礼门道Giving Presents
Unit 4 宴请之道Dining Invitation
Unit 5 小费礼数Tipping
Unit 6 婚俗差异Wedding Custom Difference
第三章 文化禁忌Cultural Taboos
Unit 1 礼物禁忌Gift Taboos
Unit 2 送花的禁忌Flower Taboos
Unit 3 饮食禁忌Diet Taboos
Unit 4 用餐礼仪的禁忌Table Manners Taboos
Unit 5 春节的禁忌Spring Festival Taboos
Unit 6 数字禁忌Numeral Taboos
Unit 7 婚礼禁忌Wedding Taboos
Unit 8 名字禁忌Name Taboos
Unit 9 颜色禁忌Color Taboos
Unit 10 语言禁忌Language Taboos
第四章 肢体语言Body Language
Unit 1 头部动作Motions of Head
unit 2 臂部动作Motions of Arms
Unit 3 其他动作Others