市场营销英语口语

Part 1 Marketing Strategies营销策略
　Unit 1 市场环境 Market Environment
　Unit 2 全球营销 Global Marketing
　Unit 3 市场开发 Market Development
　Unit 4 产品定位 Product Orientation
　Unit 5 定价策略 Pricing Strategies
　Unit 6 营销计划 Marketing Plans
　Unit 7 营销手段 Marketing Methods
　Unit 8 新闻发布 Press Release
　Unit 9 接受采访 Being Interviewed
　Unit 10 会见客户 Meeting Clients
　Unit 11 竞争对手 Competitors
　Unit 12 公共关系 Public Relations
　Unit 13 营销管理 Marketing Management
Part 2 Market Researches 市场调研
　Unit 14 调研方法 Researching Methods
　Unit 15 信息来源 Sources of Information
　Unit 16 关于价格 Prices
　Unit 17 使用人群 Users
　Unit 18 售后调查 After-sale Researches
　Unit 19 网购利弊 Advantages and Disadvantages of Online Shopping
　Unit 20 结果分析 Results Analysis
Part 3 Advertisement Marketing广告营销
　Unit 21 广告谈判Advertising Negotiation
　Unit 23 杂志广告 Magazine Advertisements
　Unit 24 网络广告 Network Advertisements
　Unit 25 报纸广告 Newspaper Advertisements
　Unit 26 媒体组合 Media Mix
　Unit 27 广告效果 Advertising Effects
Part ４Exhibition Marketing展会营销
　Unit 28 收集信息 Gathering Information
　Unit 29 预订展位 Booking Booths
　Unit 30 展前准备 Preparations
　Unit 31 热情问候 Warm Greeting
　Unit 32 产品介绍 Product Introduction
　Unit 33 产品卖点 Selling Points
　Unit 34 样品展示 Samples Showing
　Unit 35 索要名片 Asking for Cards
　Unit 36 联系客户 Contacting Prospects
　Unit 37 会见更改 Meeting Changed
　Unit 38 会见取消 Meeting Cancelled
　Unit 39 如约拜访 Visiting by Appointment
　Unit 40 未约拜访 Visiting without Appointment
　Unit 41 催下订单 Asking for Orders)
Part 5 Telemarketing电话营销
　Unit 42 寻找对象 Looking for Target Clients
　Unit 43 电话留言 Leaving Messages
　Unit 44 线路故障 Bad Connection
　Unit 45 打错电话Dialing Wrong Numbers
　Unit 46 约定通话 Making Appointments
　Unit 47 潜在客户 Potential Clients
　Unit 48 电话跟踪 Follow-up Calls
Part 6 International Trade Marketing外贸营销
　Unit 49 订购货物 Making Orders
　Unit 50 报盘还盘 Offers & Counter-Offers
　Unit 51 不变价格 Fixed Prices
　Unit 52 产品折扣 Discounts
　Unit 53 交货日期 Delivery Time
　Unit 54 质量保证 Quality Assurance
　Unit 55 基本险别 Basic Risks
　Unit 56 货物保险 Cargo Insurance
　Unit 57 付款条件 Payment Term
　Unit 58 产品包装 Product Packings
　Unit 59 装运方式 Shipment
　Unit 60 运输方式 Transportation
　Unit 61 准备合同 Drawing up Agreements
　Unit 62 合同条款 Terms of Contracts
　Unit 63 商务仲裁 Arbitration
　Unit 64 合同修改 Revising Contracts
　Unit 65 合同签订 Signing Contracts
　Unit 66 质量检验 Inspection
　Unit 67 投诉索赔 Complaints and Claims
　Unit 68 表示歉意Ⅰ Saying SorryⅠ
　Unit 69 表示歉意Ⅱ Saying SorryⅡ
　Unit 70 安排补救 Arranging Remedies
　Unit 71 催款催证 Reminder
　Unit 72 代理销售 Agents
　Unit 73 代理佣金 Commission
　Unit 74 补偿贸易 Compensation Trade
　Unit 75 加工贸易 Processing Trade
　Unit 76 易货贸易Barter Transaction
Part ７ Receiving Clients接待来访
　Unit 77 迎访计划 Making Plans
　Unit 78 机场迎接 Meeting at Airport
　Unit 79 自我介绍 Self-introduction
　Unit 80 见面问候 Greeting
　Unit 81 轻松寒暄 Chatting
　Unit 82 行程安排 Schedules
　Unit 83 介绍公司 Introducing Company
　Unit 84 介绍领导 Introducing Boss
　Unit 85 介绍同事 Introducing Colleagues
　Unit 86 参观公司 Showing Around
　Unit 87 了解需求 Asking for Requirements
　Unit 88 建立关系 Establishing Relations
　Unit 89 开始谈判 Starting Negotiations
　Unit 90 中断谈判 Breaking off
　Unit 91 谈判结束 Negotiation Conclusion
　Unit 92 降低价格Cutting Prices
　Unit 93 新报价单 New Price Lists
　Unit 94 用餐招待 Banquets
　Unit 95 餐桌祝酒 Toasting
　Unit 96 观光招待Sightseeing
　Unit 97 欣赏戏剧 Go to Theaters
　Unit 98 送别客户 Seeing off
　Unit 99 表示感谢 Thanks
　Unit 100 保持联系 Keeping in Touch
　Unit 101 礼尚往来 Giving Gifts
Part 8 Store Sales商场销售
　Unit 102 询问需求 Asking about Needs
　Unit 103 讨价还价 Bargaining
　Unit 104 暂时缺货 Out of Stock
　Unit 105 帮助试穿 Trying on
　Unit 106 促销优惠 Promotions
　Unit 107 禁止退货 No Return
　Unit 108 支付方式 Payment Methods
　Unit 109 感谢道别 Farewell
　Unit 110 顾客换购 Replacements
　Unit 111 电脑 Computers
　Unit 112 电视 TV Sets
　Unit 113 冰箱 Refrigerators
　Unit 114 空调 Air Conditioners
　Unit 115 手机 Cell Phones
　Unit 116 售后服务 After-sale Services
　Unit 117 护肤品 Skin Products
　Unit 118 香水 Perfumes
　Unit 119 口红唇膏 Lipsticks
　Unit 120 鲜花 Flowers
　Unit 121 篮球 Basketballs
　Unit 122 乒乓球拍 Ping-Pong Bats
　Unit 123 珠宝首饰 Pearls and Jewels
　Unit 124 工艺品 Handiwork
　Unit 125 丝织品 Silk
　Unit 126 糕点 Cakes
　Unit 127 饮品 Drink(
　Unit 128 肉类 Meet
　Unit 129 快餐 Fast Food
Part 9 Other Sales其他销售
　Unit 130 参加车展 Car Exhibitions
　Unit 131 国产汽车 Home-made Cars
　Unit 132 德国汽车 German Cars
　Unit 133 日本汽车 Japanese Cars
　Unit 134 试驾体验 Trying-out Drivings
　Unit 135 汽车维护 Vehicle Maintenance
　Unit 136 人寿保险 Life Insurance
　Unit 137 财产保险 Property Insurance
　Unit 138 医疗保险 Medical Insurance
　Unit 139 意外保险 Accident Insurance
　Unit 140 汽车保险 Auto Insurance
　Unit 141 旅游保险 Travel Insurance
　Unit 142 房屋保险 Buildings Insurance
　Unit 143 房屋出租 House Renting
　Unit 144 房屋出售 House Selling
　Unit 145 房屋设施 House Facilities
　Unit 146 药品销售 Medicine Selling
　Unit 147 网上交易 Business Online
Part 10 Business-related Activities商务衍生
　Unit 148 求职面试 Interviews
　Unit 149 公司培训 Trainings
　Unit 150 商务邮件 Emails
　Unit 151 收发传真 Faxes
　Unit 152 安排会议 Setting up Conferences
　Unit 153 会议议程 Agendas
　Unit 154 会议开始 Getting Started
　Unit 155 会议讨论 Discussions
　Unit 156 会议结束 Conclusions
　Unit 157 注册商标 Trade Marks Registration
　Unit 158 资信调查 Credit Inquiry
　Unit 159 商务礼仪 Etiquette
　Unit 160 商务舞会 Business Balls
　Unit 161 文化差异 Cultural Differences
　Unit 162 申请签证 Applying for Visas
　Unit 163 入境咨询 Inquiry of Entry
　Unit 164 预订机票 Booking Air Tickets
　Unit 165 预订房间 Reservations
　Unit 166 取消预订 Cancelling Reservations
　Unit 167 办理登机 Boarding
　Unit 168 飞行途中 In Flight
　Unit 169 登记住宿 Registrations
　Unit 170 叫早服务 Morning Calls
　Unit 171 兑换外币 Exchanging Money
　Unit 172 客房送餐 Room Services
　Unit 173 预订餐厅 Reserving Tables
　Unit 174 餐厅结账 Paying Bills
　Unit 175 客房服务 Housekeeping
　Unit 176 洗衣服务 Laundry Services
　Unit 177 抱怨投诉 Complaints
　Unit 178 打出租车 Taking Taxis
　Unit 179 乘坐地铁 Taking Subways
　Unit 180 乘坐火车 Taking Trains
　Unit 181 康乐中心 Health Centers
　Unit 182 结账退房 Checking out)
　Unit 183 海关检查 Customs Inspection)
　Unit 184 应税物品 Dutiable Goods