现代商务英语信函

Chapter 1  Offer and Counter-offer
 1.1  Introduction
　　 1.1.1  Offer
　　 1.1.2  Counter- offer
 1.2  Writing Guide
　　 1.2.1  Writing Tips of an Offer
　　 1.2.2  Writing Tips of a Counter-offer
　　 1.2.3  Sample Letters
Chapter 2 Sales Promotion and Ordering
　2.1  Introduction
　　2.1.1  Sales Promotion
　　2.1.2  Ordering
　2.2  Writing Guide
　　2.2.1  Writing Tips of Sales Promotion
　　2.2.2  Writing Tips of Ordering
　　2.2.3  Sample Letters
Chapter 3  Terms of Payment
　3.1  Introduction
　3.2  Writing Guide
　　3.2.1  Writing Tips of Payment Terms
　　3.2.2  Writing Tips of Urging Establishment of L/C
　　3.2.3  Writing Tips of Amendent of L/C
　　3.2.4  Writing Tips of Extension of L/C
　　3.2.5  Sample Letters
Chapter 4  Shipment
　4.1  Introduction
　4.2  Writing Guide
  　4.2.1  Writing Tips
　　4.2.2  Sample Letters
Chapter 5  Insurance
　5.1  Introduction
　5.2  Writing Guide
　　5.2.1  Writing Tips
　　5.2.2  Wridng Letters
Chapter 6  Claim and Arbitration
　6.1  Introduction
　6.2  Writing Guide
　　6.2.1  Writing Tips
　　6.2.2  Sample Letters
　　6.2.3  Claims and Arbitration Clause
　　6.2.4  Typical Examples of Claim and Arbitration Clauses in Contract
Chapter 7  Agency
　7.1  Introduction
　7.2  Writing Guide
　　7.2.1  Writing Tips
　　7.2.2  Sample Letters
　　7.2.3  Exclusive Agency Agreement Sample
　　7.2.4  Sales Agency Agreement Sample
Chapter 8  Contracts and Agreements
　8.1  Introduction
　8.2  Writing Guide
　　8.2.1  Writing Tips
　　8.2.2  Writing Style and Structure
　　8.2.3  Samples Letters
Key to Exercises
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