注册 | 登录读书好,好读书,读好书!
读书网-DuShu.com
当前位置: 首页出版图书教育/教材/教辅外语职业、行业英语新编外贸英语函电

新编外贸英语函电

新编外贸英语函电

定 价:¥22.00

作 者: 徐美荣 编著
出版社: 北京对外经济贸易大学出版社有限责任公司
丛编项:
标 签: 外贸英语

购买这本书可以去


ISBN: 9787811349511 出版时间: 2011-06-01 包装: 平装
开本: 16开 页数: 192 字数:  

内容简介

  《新世界全国高职高专院校规划教材·商务英语专业:新编外贸英语函电》是一门语言与专业课程(国际贸易实务、进出口业务等多个领域)的结合体。它的特点就是以英语语言为工具、以培养商务写作技能为目标的专业技能课。基于这一特点,以典型工作任务分析为依据,将本教材开发为三个学习情境(客户的开发与维护、合同的磋商与签订、合同的履行),采用十个模块,以进出口两家公司的角色来完成一笔具体的进出口业务,实现了真正意义上的理论实践一体化。同时,本教材详尽介绍了当今商务函电往来的新知识和流行趋势;设置了学习目标、知识导入、知识输入(任务提出、案例讨论分析、归纳写作步骤、样例信函分析和样例信函自学)、知识吸收、知识输出(模拟实训)等内容,充分满足高职高专学生的学习需求。

作者简介

暂缺《新编外贸英语函电》作者简介

图书目录

Part I Basic Knowledge of Busness Letter Writing
 Module One Written Communication——An Overview
   1. Parts of a Business Letter
   2. Format of Business Letters
   3. Envelope Addressing
   4.Language and.Tone
   5. Structuring Communications
   6. E-mails
   Intake
Part II Customers Development & Maintance
 Module Two Establishment of Business Relations
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
 Module Three Inquiries and Replies
   Specimen Letters Analysis
   Specimen Letters for Self-study
   Intake
   Output
 Module Four Making Quotations and Offers
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
Part III Negotiation & Signing Contracts
 Module Five Making Counteroffers and Declining Orders
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
 Module Six Acceptance and Orders
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
 Module Seven Terms of Payment
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
Part IV Execution of Contracts
 Module Eight Letter of Credit
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
 Module Nine Packing and Shipment
   Specimen Letters for Analysis
   Specimen Letters for Self-study
   Intake
   Output
 Module Ten Insurance
   Specimen Letters for Analysis
   Specimen Letters for Selfstudy
   Intake
   Output
 Module Eleven Complaint and Claim
   Specimen Letters forAnalysis
   Specimen Letters for Selfstudy
   Intake
   Output
Appendix 1 Contract合同
Appendix 2 SWIFT信用证
Appendix 3 Invoice and Other Certificates发票及单据
Appendix 4 MaritimePort海运港口
Appendix 5 Airport(Airdrome)世界主要航空港(站)(机场)
Appendix 6 Useful Phrases and Expressions
参考文献

本目录推荐