商务英语写作实战案例

PART ONE 商务英语写作介绍
Unit 1 Business Writing Basics商务英语写作基本知识
1 Functions功能
2 Features特点
3 The Writing Principle写作原则
4 The Writing Process写作过程
Unit 2 Common Problems in Business Writing商务英语写作常见问题
1 Misspelled Words拼写错误
2 Wrong Use of Commas逗号错用
3 Irrelevant Information信息不相关
4 Wordy Expressions表达哕嗦
5 Redundancy信息冗余
8 Abstract Expressions表达过于抽象
7 Negative Expressions表达过于负面
8 Passive Voice滥用被动语态
9 Angry Words言辞过激
10 Chinglish汉式英语
Unit 3 Useful Expressions in Business Writing商务英语写作常用表达
1 Expressing Thanks表达谢意
2 Expressing Opinions表述意见
3 Making Suggestions提出建议
4 Discussing A Problem讨论问题
5 Discussing Benefits of A Plan讨论方案的优势
6 Describing Actions Taken描述行动
7 Announcing Attachments／Enclosure告知附件
8 Following Up后续跟进
PART TWO 商务英语写作常见类型
Unit 4 Email电子邮件
1 Functions功能
2 Features特点
3 Smart Email Practice撰写邮件须知
4 Layout格式
5 Case Study案例分析
5.1 Routine Messages日常邮件
5.2 Customer Service Messages客户服务类邮件
5.3 Sales Messages推销类邮件
6 Ready-to-Use Phrases常用语
6.1 Routine Messages Et常邮件
6.2 Customer Service Messages客户服务类邮件
6.3 Sales Messages推销类邮件
B.4 Concluding Messages结语
7 Exercises练习
Unit 5 Memos备忘录
1 Functions功能
2 Features特点
3 Layout格式
4 Case Study案例分析
4.1 Information&Procedure Memos信息程序类备忘录
4.2 Confirmation Memos确认类备忘录
4.a Recommendation Memos建议类备忘录
5 Ready-to-Use Phrases常用语
5.1 Expressing Purposes of the Memo表述目的
5.2 Making Instructions做出指示
5.3 Requests and Suggestions要求和建议
5.Ii Closing结语
6 Exercises练习
Unit 6 Repots报告书
1 Functions功能
2 Features特点
3 Case Study：Short Reports案例分析：短报告
3.1 Layout格式
3.2 Progress Reports进展报告
3.3 Periodic Reports定期报告
3.4 Trip Reports出差报告
4 Case Study：Survey Reports案例分析：调查报告
4.1 Layout格式
4.2 Composing Steps撰写步骤
5 Ready-to-Use Phrases常用语
5.1 Introduction介绍
5.2 Data Collecting Methods资料收集方法
5.3 Findings and Conclusions结果及结论
5.4 Recommendations建议
6 Exercises练习
Unit 7 Company Profile公司简介
1 Functions功能
2 Features特点
3 Layout格式
4 Case Study案例分析
4.1 Company Overview公司概览
4.2 Mission Statement宗旨陈述
4.3 Social Responsibility社会责任
4.4 History成长历史
4.5 Others其他
5 Ready-to-Use Phrases常用语
6 Exercises练习
Unit 8 Letters of Application申请函
1 Functions功能
2 Features特点
3 Smart Application Letter Practice撰写申请函须知
4 Layout格式
5 Case Study案例分析
5.1 Solicited Letters of Application应征类申请函
5.2 Unsolicited Letters of Application自荐型申请函
5.3 Applying for Positions Recommended by A Friend推荐类申请函
5.4 Applying for Transfer换岗申请函
5.5 Applying for A University Program入学申请函
6 Ready-to-Use Phrases常用语
6.1 Job Application求职申请
6.2 University Application入学申请
7 Exercises练习
Unit 9 Resume／CV个人简历
1 Functions功能
2 Features特点
3 Smart Resume／CV Practice撰写个人简历须知
4 Layout格式
5 Case Study案例分析
5.1 Experiences-Oriented Resume／CV经历型简历
5.2 Skills-Oriented Resume／CV技能型简历
5.3 Combination Resume／CV混合型简历
6 Ready-to-Use Phrases常用语
6.1 Working Experiences工作经历
6.2 Honors&Cerificafions荣誉＆证书
6.3 Position职位
7 Exercises练习
Unit 10 Key to Exercises练习答案