Chapter 1 Introduction Text l Logistics Text 2 The“L”in Logistics Stands for Location Text 3 Five Minutes with Emirates Air’S Peter Sedgley Chapter 2 Brochures and Publicity Materials Text l Yantian International Container Terminals Text 2 DHL—Sinotrans Chapter 3 Win-win Negotiation Text l Winner of Negotiation Text 2 HOW to Deal with a Negotiation Chapter 4 Cold Chain Logistic Text 1 What iS a Cold Chain? Text 2 Cold Chain Management Chapter 5 Transportation Text l Modes of TranSD0rtation Text 2 Transport Rationalization Chapter 6 Supply Chain. Text l Concept of Supply Chain Text 2 Global Supply—chain Finance Chapter 7 Logistical Operations Text l Logistic Operations Management Text 2 what Do Operations and Supply Chain Managers Do? Chapter 8 Quality Management Text l Quality from the Customer’S Perspective Text 2 Quality from the Producer’S Perspective 参考文献