工商导论（英文版 Enlish Edition）

Chapter One Business Plan
Chapter Two Forms of Business Ownership
Chapter Three Strategic Management
Chapter Four Marketing
Chapter Five Product Development
Chapter Six Pricing
Chapter Seven Promotion
Chapter Eight Distribution
Chapter Nine Organizational Structure
Chapter Ten Corporate Financing
Chapter Eleven Accounting and Financial Analysis
Chapter Twelve Motivating， Satisfying， and Leading Employees
Chapter Thirteen Market， Supply and Demand
Chapter Fourteen Money and Banking
Chapter Fifteen International Business
Chapter Sixteen Balance of Payment
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