跨文化交际阅读文本

定　价：¥32.00

作　者：	暂缺
出版社：	山东大学出版社
丛编项：
标　签：	暂缺

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ISBN：	9787560761978	出版时间：	2018-09-01	包装：	平装
开本：	16开	页数：	254	字数：

内容简介

　　《跨文化交际阅读文本》基于多年教学实践经验，以长篇阅读为媒介，以拓展学生的思辨能力为手段，从中西对比角度讲授跨文化交际知识，旨在提升新时代大学生的跨文化交际意识与能力。《跨文化交际阅读文本》共分8个单元，每单元包含3个阅读版块。第1～2单元介绍跨文化交际的相关理论和概念；第3～6单元从中西对比角度展示价值观、语言交际、非语言交际、商务跨文化交际等内容；第7～8单元阐述中国传统文化的核心内容和现代形象的传播。内容的编排既能改善学生缺乏跨文化交际理论基础的现状，又能帮助学生切实实现跨文化交际的双向交流。每单元的3个阅读版块由精读、泛读和学术阅读构成。阅读练习题涵盖阐述、分析、评价、推理等一系列思辨技能训练，使学生通过全方位的阅读训练构建跨文化交际知识与能力。

作者简介

暂缺《跨文化交际阅读文本》作者简介

图书目录

Unit 1 Culture and Communication
Part One Intensive Reading： Intercultural Awareness and Communication
Part Two Extensive Reading． An Introduction to Intercultural Communication
Part Three Academic Reading： A Review on Intercultural Communication
Unit 2 Intercultural Adaptation
Part One Intensive Reading： Studying Abroad and Culture Shock
Part Two Extensive Reading： Culture Shock： Adjustment to New Cultural Environments
Part Three Academic Reading： Becoming More Intercultural
Unit 3 The Basic Value behind Culture
Part One Intensive Reading： Language Mirrors Values
Part Two Extensive Reading： The Fundamental Spirit of Chinese Culture
Part Three Academic Reading： Interpersonal Relationship and Intercultural Communication： East and West
Unit 4 Verbal Communication
Part One Intensive Reading： Different Connotations of Words
Part Two Extensive Reading： A Tentative Comparison of First Naming between Chinese and American English
Part Three Academic Reading： Politeness in Correspondence Discourse——A Contrastive Study
Unit 5 Nonverbal Communication
Part One Intensive Reading： Nonverbal Communication
Part Two Extensive Reading： Culture and Politeness
Part Three Academic Reading： Perspective on Nonverbal Intercultural Communication
Unit 6 Intercultural Business Communication
Part One Intensive Reading： Intercultural Design of Advertising and Trademark
Part Two Extensive Reading： Cultural Influences on Context： The Business Setting
Part Three Academic Reading： Cross-Cultural Influence on Management of Multinational Corporations
Unit 7 The Wisdom of China
Part One Intensive Reading： Chinese Wisdom and Belief
Part Two Extensive Reading： Chinese Classical Literature
Part Three Academic Reading： Economic Prosperity and
Sustainability in China： Seeking Wisdom from
Confucianism and Taoism
Unit 8 The Image of China
Part One Intensive Reading： A New Era in Cultural Diplomacy： Promoting the Image of China's "Belt and Road" Initiative
in Asia
Part Two Extensive Reading： The Creativity and Exchange
Part Three Academic Reading： The Chinese Dream
Keys