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跨境电商英语口语实例大全

跨境电商英语口语实例大全

定 价:¥55.00

作 者: 罗芳
出版社: 中国铁道出版社
丛编项:
标 签: 暂缺

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ISBN: 9787113260637 出版时间: 2019-09-01 包装:
开本: 页数: 字数:  

内容简介

  本书专门针对从事跨境电商行业的人员,将跨境交易中需要用到的英语知识和口语交流要点,通过不同的交易场景展现出来。全书共7章,主要包括三个部分:部分展示了B2C模式售前、售中、售后及商铺营销的口语交流,第二部分展示了B2B交易线上和线下交流两种形式,第三部分展示了客户反馈的不同处理方式。 \n \n 本书通过中英双语展示实际情景,对读者来说很有代入感。通过情景对话学习常用例句和常用短语,顺便提高单词量,一举四得,一气呵成。本书适合所有想要从事跨境电商工作的人员,希望通过本书的学习,读者能顺利地与国外客户进行线上和线下的交流,使交易更加得心应手。

作者简介

暂缺《跨境电商英语口语实例大全》作者简介

图书目录

CHAPTER 01 售前交流Pre-sale Communication \n
PART 1-1 网络商店The E-shop /2 \n
UNIT 01 了解商铺The Information of Store /2 \n
UNIT 02 店家不在线Not Online /6 \n
UNIT 03 询问产品Asking about Products /9 \n
UNIT 04 商品限购Limits on Purchases /13 \n
UNIT 05 产品已下架The Goods has been taken down /17 \n
\n
PART 1-2 进行议价Negotiating about the Price /20 \n
UNIT 01 讨价还价Bargain over the products /20 \n
UNIT 02 商品折扣Discount for this Commodity /23 \n
UNIT 03 促销活动Sales Promotion /26 \n
UNIT 04 零售和批发Retail and Wholesale /30 \n
\n
CHAPTER 02 售中交流On-sale Communication \n
PART 2-1 下订单Placing Order /34 \n
UNIT 01 店内选品In-store Selection /34 \n
UNIT 02 库存状况Inventory Situation /37 \n
UNIT 03 特殊要求Specific Needs /42 \n
UNIT 04 在线订购Online Ordering /45 \n
\n
PART 2-2 支付管理Payment Management /49 \n
UNIT 01 价格调整Adjust the Price /49 \n
UNIT 02 介绍付款程序Introducing the Payment Procedure /52 \n
UNIT 03 介绍退款条件Introducing Refund Conditions /55 \n
UNIT 04 介绍退款程序Introducing the Refund Procedure /58 \n
UNIT 05 定期付款Scheduled Payment /61 \n
\n
PART 2-3 出货管理Delivery Order Management /64 \n
UNIT 01 产品包装Packing of Products /64 \n
UNIT 02 提醒买家已发货Reminding the Buyer of the Ship Date /67 \n
\n
PART 2-4 物流选择The Logistics Selection /70 \n
UNIT 01 邮政物流Post Logistics /70 \n
UNIT 02 商业快递Commercial Express Delivery /73 \n
UNIT 03 专线物流Special Line Logistics /76 \n
UNIT 04 跟踪交付状态Following the Delivery Situations /79 \n
\n
CHAPTER 03 售后交流After-sale Communication \n
PART 3-1 售后服务After-sale Service /84 \n
UNIT 01 维修服务Maintenance Service /84 \n
UNIT 02 无条件退货Returning Goods Unconditionally /87 \n
\n
PART 3-2 特殊情况Special Situation /90 \n
UNIT 01 延迟发货Delaying the Delivery /90 \n
UNIT 02 不可抗力The Force Majeure /93 \n
UNIT 03 客户要求改地址Customers Requests of changing Address /95 \n
UNIT 04 取消订单Canceling the Order /98 \n
UNIT 05 拒绝退款Refusing to a Refund /101 \n
\n
CHAPTER 04 商铺营销Net-Shop Marketing \n
PART 4-1 营销活动Marketing Activities /106 \n
UNIT 01 推广策略Promotion Strategy /106 \n
UNIT 02 商家促销Merchants Launched Promotions /109 \n
UNIT 03 节日促销Holiday promotion /111 \n
UNIT 04 品牌营销Brand Marketing /114 \n
\n
PART 4-2 产品管理Product Management /117 \n
UNIT 01 产品发布Product Releasing /117 \n
UNIT 02 选择产品Product Selection /119 \n
UNIT 03 处理劣质品Disposal of Inferior Products /122 \n
\n
CHAPTER 05 B2B 交易Business-to-Business Trade \n
PART 5-1 线上交流Online Communication /126 \n
UNIT 01 讨论产品细节Discussing the Product Details /126 \n
UNIT 02 价格讨论The Price Discussion /129 \n
UNIT 03 运输方式Modes of Transport /132 \n
\n
PART 5-2 邮件交流E-mail Communication /135 \n
UNIT 01 询盘The Inquiry /135 \n
UNIT 02 报盘The Offer /138 \n
UNIT 03 还盘Counter Offer /141 \n
UNIT 04 订购Ordering Goods /144 \n
UNIT 05 包装要求Packing Requirements /148 \n
UNIT 06 赔偿损失Compensation for Loss /151 \n
UNIT 07 赔付方案Compensation Proposal /154 \n
UNIT 08 投保一切险To Cover All Risks /157 \n
UNIT 09 节日问候Holiday Greetings /161 \n
UNIT 10 推荐新品Recommending New Products /163 \n
UNIT 11 祝贺与感谢 Congratulations and Thanks /165 \n
\n
CHAPTER 06 线下交流Offline Communication \n
PART 6-1 接待客户Reception of Clients /172 \n
UNIT 01 预约安排Appointment Arrangement /172 \n
UNIT 02 参观产品展示室Visiting the Product Showroom /175 \n
\n
PART 6-2 合作形式The Format of Co-operation /179 \n
UNIT 01 合资经营Joint Venture /179 \n
UNIT 02 技术转让Technology Transfer /182 \n
UNIT 03 补偿贸易Compensation Trade /185 \n
\n
PART 6-3 商务谈判Business Negotiation /188 \n
UNIT 01 要求佣金Asking for the Commission /188 \n
UNIT 02 客户会议Customer Meeting /191 \n
UNIT 03 签订合同Sign a Contract /195 \n
\n
CHAPTER 07 客户反馈与纠纷Customer Feedback and Disputes \n
PART 7-1 客户差评Negative Feedback /200 \n
UNIT 01 邀请客户反馈Inviting Customer Feedback /200 \n
UNIT 02 物流慢Logistics is too Slow /203 \n
UNIT 03 服务态度差Poor Service Attitude /206 \n
UNIT 04 处理中差评Disposal of Neutral and Negative Comment /209 \n
\n
PART 7-2 产生纠纷Give Rise to a Dispute /212 \n
UNIT 01 质量问题Quality Problems /212 \n
UNIT 02 弄错货物Misplaced Goods /215 \n
UNIT 03 货物破损The Goods is Damaged /218 \n
UNIT 04 退货Sales Returning /222

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