定 价:¥42.90
作 者: | 范连颖,郑明 |
出版社: | 外语教学与研究出版社 |
丛编项: | |
标 签: | 暂缺 |
ISBN: | 9787521324853 | 出版时间: | 2021-08-01 | 包装: | 平装-胶订 |
开本: | 大16开 | 页数: | 字数: |
Unit 1 Market Survey and Analysis
Unit 2 Product
Unit 3 Pricing
Unit 4 Channel
Unit 5 Personal Selling-Products
Unit 6 Personal Selling-Services
Unit 7 Advertising
Unti 8 Exhibitions and Trade Fairs